The woes in the Bible are important to take note of. One seems to specifically address ministry popularity unlike anything else. It is also related to a characteristic of the false prophets. Ponder it carefully:
Woe to you when all men speak well of you, for that is how their fathers treated the false prophets. (Luke 6:26)
NOTE: The very thing that many seek after—having all men speak well of them—is the exact thing that Christians, especially teachers, should never seek after. It is not a characteristic which reflects spiritual achievement or sound doctrine. That type of popularity comes at a high price—compromise. When preachers soften the Biblical message for the sake of the favor of the audience, truth becomes a side issue or even a non-issue. That in turn leads to false doctrine, sin and the destruction of precious SOULS. True servants of God are commanded to teach the message of the Bible, even when it is not popular and may upset the hearers. That is how the Lord and his followers did it. Truth is what people vitally need, even if the majority walk away after hearing it, as happened with the Lord Jesus (John 6:66). Until people get exposed to, and acquainted with God’s truth, they will be easy prey for the devil.
Did you notice in Luke 6:26 that the false prophets (who are dangerous deceivers) tend to be well liked? That proves one’s popularity doesn’t mean he is sound or is serving God. So what is the criterion? The Scriptures are the test of sound teaching (2 Tim. 3:16,17). If one is proclaiming pleasant fine-sounding things (which allow for immorality and the possession of eternal life at the same time), he is speaking empty words (Eph. 5:5-7), even though they may seem to exalt the cross or the Lord Jesus somehow. That is a common tactic which is used in our day and by which some are duped by. Reader, stay alert and know that the true message from the HOLY Spirit will stress holy living and holiness, without which no one will see the Lord:
Make every effort to live in peace with all men and to be holy; without holiness no one will see the Lord. (Heb 12:14)